Location: Brussels, with regular travel across Belgium and Luxembourg depots
Scope: Operational & Commercial Leadership, Transformation Management (TOM & SAP), People & Business Growth
Reports to: CEO Europe
At the heart of a Group where every job has a meaning, we''re looking for our future Country Manager BeLux M/F in Brussels, Belgium.
At Petit Forestier Group, every employee is a talent. Through your expertise and skills, you''ll help us to improve quality of life by mastering the cold chain.
Trust the only European multi-product refrigeration provider, Petit Forestier supports you to meet all your needs, from utility vehicles to trucks, display units and refrigerated containers.
We are the only European provider present across the entire cold chain.
Why join us?
BeLux network: 104 employees, 9 depots accross 4 geographic zones: Flanders / Brussels / Wallonie / Luxembourg Grand Duch.
What will the role be about?
We are seeking a respected and enthusiastic leader who combines operational excellence, commercial acumen, and transformational leadership. This role plays a central part in our European transformation journey, leading the business across Belgium and Luxembourg.
You will act as a hands-on, field-based leader, capable of driving performance, coaching teams, building culture, and implementing large-scale transformations including the rollout of our Tech Operating Model (TOM) and SAP stabilization.
Your leadership style is grounded in integrity and empathy, with the ability to motivate, challenge, and engage diverse teams. You are results-oriented and pragmatic, yet visionary, with strong commercial instincts and the ability to act decisively in a fast-moving environment. You will build high-performing teams, deliver operational improvements, and create trusted client and supplier relationships all while navigating cultural and linguistic diversity with fluency and tact.
Key Responsibilities
1. Lead from the Front Field-Based Operational Management
Act as a hands-on, visible leader across all locations in Belgium and Luxembourg. Be present on the ground, support local managers, drive day-to-day excellence, and ensure frontline alignment with strategy.
2. Commercial Strategy & Growth
Shape and execute the commercial strategy across all customer segments and product lines. Accelerate organic growth, actively develop client relationships, and identify potential acquisition or partnership opportunities.
3. Transformation & Change Management
Drive the successful deployment of TOM and stabilization of SAP. Monitor system adoption, oversee training, support process remediation, and engage teams in embedding change as a new way of working.
4. People & Culture Leadership
Inspire, coach, and develop a high-performing local management team. Foster engagement, build accountability, and shape a culture aligned with Petit Forestiers values and business goals.
5. Business Performance & Financial Management
Own the country P&L. Lead budgeting and forecasting cycles, analyse KPIs, and take action to improve pricing, profitability, and operational efficiency.
6. Fleet & Operational Excellence
Optimize internal workshop operations, reduce outsourcing, and improve fleet utilization and service quality through performance monitoring and continuous improvement.
7. Supplier Management
Build trusted relationships with key suppliers to secure optimal pricing and high service quality, supporting sustainable growth and operational reliability.
8. Cross-Country Collaboration
Actively contribute to sharing best practices and alignment across the European region. Collaborate with central teams, peers, and Group functions to support collective progress and innovation.
Location & Mobility
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