360 Communication Manager

Plan-les-Ouates , Geneva, Switzerland

Type: n/a

Category: Management

Requirements: English
Company: WhatJobs
Region: Plan-les-Ouates , Geneva

The L''OCCITANE Group is a leading international manufacturer and retailer of premium and sustainable beauty and wellness products. The Group operates in 90 countries worldwide and has 3,000 retail outlets, including over 1,300 of its own stores. Within its portfolio of premium beauty brands that champion organic and natural ingredients are: L''OCCITANE en Provence, Melvita, Erborian, L''OCCITANE au Brsil, LimeLife by Alcone, ELEMIS, Sol de Janeiro and Dr. Vranjes Firenze.

With its nature-positive vision and entrepreneurial ethos, L''OCCITANE Group is committed to investing in communities, biodiversity, reducing waste and to finding sustainable solutions to create a better and healthier planet. The mission statement of the Group is: With empowerment we positively impact people and regenerate nature.

L''OCCITANE is also committed to sustainability for business, people & the planet, as well as respect of human rights, ethics principles and labour protection. All employees at L''OCCITANE must therefore implement the company''s mission and integrate the social, environmental, economic and legal effects of their actions in their day-to-day job. In practice, this means that any employee at L''OCCITANE shall contribute to growing sales, regenerating nature, caring for our consumers & partners and supporting our employees. The L''OCCITANE Group is a certified B CorporationTM.

360 Communication Manager (6-months fixed-term contract)

CONTEXT & MISSION :

In a context of a fast changing & complex world, we need to constantly adapt and focus our efforts on what provides most value for our customers and for the company. This means we need to :
1) Be closer to our customer
2) Have a more effective collaboration

3) Re-adjust plans more easily

4) Be focused on value
In a nutshell, we need to be agile. That is why our central expert teams are organized in multi-functional teams working in Scrum to develop our brand products portfolio & activation campaigns. This agile framework is here to foster continuous improvement, iterative approach, collective intelligence and on-going prioritization to focus on what brings more value.

We are looking for an experienced and motivated 360 Communication Manager (6 months fixed-term contract) based in our Headquarters in Plan-Les-Ouates (Geneva) reporting to the Head of Brand will be part of an agile cross-functional team (working in Scrum) called the Fragrance . The Squad mission is to develop and elevate our Fragrance expertise while promoting the brand DNA .

This team is responsible for the development of the Fragrance product offer and 360 campaigns for omnichannel strategy.

RESPONSIBILITIES:

• Collaborate closely with multi-functional team to contribute to the definition of the fragrance strategy using a 360 and consumer-centric approach across all channels (omnichannel opportunities) to strengthen brand presence and image, drive recruitment, and enhance consumer loyalty.
• Lead the development of 360 communication campaigns by participating in the briefing, production, and delivery of 360 assets, ensuring alignment and consistency across all touchpoints (online and offline). You will manage the relationship with key internal departments or agencies, overseeing project timelines and budgets to ensure smooth execution.
• Be in charge of the redaction of comprehensive 360 toolboxes for both campaigns and always-on activations to ensure brand consistency across markets and channels.
• Coordinate with local markets to ensure alignment with global strategies, while gathering local insights to refine and adapt the approach, ensuring market relevance and effectiveness.
• Analyze and report on campaign performance, providing actionable insights based on qualitative and quantitative data to optimize the impact of 360 initiatives.
• Support the team in improving existing tools & ways of working (agile).

HOW YOU CAN FIT :

• Bachelor''s or Master''s Degree in Marketing, Communications, or a related field
• 3-4 years of experience in communication or operational marketing, ideally as a communication project leader with a brand or in a local market. Experience in the cosmetics sector is a plus.
• Fluent in English and French.
• Expert in all MS Office softwares (Excel, Powerpoint focus).
• Deep understanding and passion for online marketing strategies, concepts, and best practices.
• Strong interpersonal and influencing skills, thriving in a team environment and able to build relationships across departments and external partners.
• Highly organized and able to manage multiple projects simultaneously, with the ability to work under tight deadlines while maintaining a

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