Requirements: English
Company: Fler
Region: Milan , Lombardy
Are you willing to become our content hero? Are you passionate about beauty and everything around it?Fler is on a full-time mission to reshape the way consumer goods are perceived with the customer and the experience in focus. We are an innovative and fast-growing startup that wants to revolutionize the shaving and body-care industry and that loves to break todays standards.We are a group of dreamers and doers, on a mission to create the worlds greatest consumer brand and company. We are inclusive, customer-devoted, curious, and we need the most passionate, ambitious and collaborative people to join us on this journey! People who want to be part of something different that has the power to become something great. People who want to grow fast, learn a lot, always put themselves on the front line.We are looking for a Content Creation & Social Media Strategist to grow our organic audience and engagement, taking our social presence to the next level. In this role, you will take Flers brand to the top by managing all organic channels and content creation activities (especially on Instagram and TikTok), developing the editorial plan and promoting social initiatives that will fuel our revolution.You are a first adopter on social media, you dont fear showcasing yourself to our community (through reels, TT and IG stories), you have a POV on what is happening on social platforms, you know what kind of content works better and how to authentically participate in digital conversations.Full-time positionHybrid working arrangement with regular presence required in our Milan office (Minimum 1 year of experience in a similar roleBackground in content creation and social mediaTasksDrive our social content strategy on Instagram and TikTok, developing engaging videos, content, and copyIdentify emerging trends and craft bold content that captures our audiences attentionCreate, edit and optimize video content for performance marketing channelsOwn the entire content process from brainstorming to publishing and performance analysisContribute to the editorial plan and adapt content based on performance metrics and social trendsEnsure all content aligns with Flers tone of voice and valuesGrowth & AnalyticsPromote and execute community growth and engagement strategiesTrack and analyze channel performance to develop new strategic approachesMonitor competitors and identify opportunities in the marketLeverage data to uncover actionable insights and refine strategies for maximum impactDrive testing and learning initiatives essential for continuous growthCollaborations & Campaign ManagementCoordinate influencer campaigns and seeding activitiesBuild and maintain relationships with content creators and ambassadorsPartner with creative teams to ensure high-quality execution of content requestsPrioritize initiatives with the greatest potential impactRequirementsRequired Qualifications & ExperienceBachelors degree in Communication, Marketing or other related fieldsMinimum 1 year of experience in social media management and content creationIn-depth knowledge and understanding of the social media landscape, trends, and Instagram and TikTok platformsExcellent verbal and written communication skills in both Italian & EnglishProfessional Skills & MindsetStrong analytical and problem-solving abilities - you think from first principles and structure your ideas sharplyExcellent storytelling and content creation skills - you know what the major brands are doing and wonder how could we do it better?Ability to work independently and deliver results within tight deadlinesDetail-oriented approach with a focus on quality and precisionData-driven mindset with the ability to translate insights into actionable strategiesPersonal QualitiesNatural curiosity and passion for the beauty industry and social media trendsAmbitious and driven - your initiative and tenacity match your aspirationsStrong sense of ownership and responsibility for your workTeam player who supports the best ideas and contributes generouslyReliable, honest, and transparent in all communicationsProactive self-starter comfortable with fast-paced environmentsResilient and adaptable in facing challengesCultural FitAn advocate and ambassador for Flers core valuesEmbraces a culture of continuous improvement and learningThrives in a demanding, high-performance environmentValues open dialogue and constructive feedbackEager to contribute to a growing brand and make a significant impactWhy you should join usOur philosophy is simple : we dream big, move fast and enhance each others talents. As a brand, we are only as strong as the people who surround us.You will play an extremely important role in taking the brand to the next level, so you should desire to go above and beyond in your workYou will be joining an incredible company and team at a very early stage where everything you do will have a huge impactOur brand answers unmet consumer needs, but our company is a place of inclusion and inn