Requirements: English
Company: illycaff
Region: Milan , Lombardy
illycaff is an Italian company founded in Trieste in1933 with the mission to offer the best coffee to the world.We arelooking for a Consumer PR Manager to join our Global MarketingDepartment. This role is responsible for nurturing a strongConsumer network, increasing awareness and developing an enviablecorporate image by developing effective communication and mediarelations programs. ResponsibilitiesResponsible for developingeffective Consumer communications & Media plans Responsible formanaging all public relations activities for the Consumer and TradePR areaResponsible for coordinating media relations strategyseeking high-level placements Work closely with the Marketing Team,defines and manages all global Consumer and TradeCommunicationsCoordinate and leverages existing media agencies andinternational branches/distributors relationships Seek andevaluates opportunities for partnerships, sponsorships andadvertising on an on-going basisManage all Consumer Events instrict coordination with the Product placement department Build thereach and impact of Consumer campaigns by measuring the success ofpublic relations campaignsMonitor content which can be used forvarious communication purposes (press releases, articles, whitepapers, blogs)Implement PR stories and campaign calendars drivinghigh impact among the right audience across channelsOversee specialprojestc and events, from contract management to eventparticipationMonitor media coverage and campaign results, preparingreporting and performance analysisManage the communications budgetand related administrative flows via the TagetikplatformRequirementsAt least 5 years of experience in similar roleswithin international contexts, preferably in FMCG, premium consumergoods or lifestyle sectorsStrong skills in strategic communication,media relations, and event managementProven ability to work withpress agencies, internal and external stakeholders, andinfluencersExcellent writing and synthesis skills, including inEnglishAbility to work cross-functionally, with a structuredapproach and results orientationComfortable working in dynamicenvironments with global stakeholders and tight deadlinesillycaffas B-Corp is committed to a diverse and inclusive workplacegenerating positive effects for the environment, for the communityand for people.