This role is responsible and accountable for the Y3 above market business, and mono brand retail execution. It also creates winning strategies for selected Influencer Accounts (football, running, outdoor, fashion and skate) to increase brand authentication and market share growth.
KEY RESPONSIBILITIES
Luxury Fashion Sales
- Manage global above market Y3 business
- Maximize the Y-3 BU investment to capture the target consumer though suitable channel
- Redevelopment of account base and DTC doors aligned to Y-3 strategy
- Global management of selected collaborations and partner accounts
- Responsible for NAM & EMEA WHS business for Yohji Yamamoto
Y3 Mono Brand Stores
- Define the growth strategy of the Y-3 mono brand store business
- Operational management of Franchise partner business – store opening, sell in, sell out
- Distribution expansion and interaction management with partners and internal stakeholders i.e. Markets & Finance, Statement team
- Manage North American and Japan Y-3 own retail stores, including concessions and outlets
Influencer Strategy
- Define the role for the influencer channel for targeted categories in collaboration with BU’s, Markets and Marketplace teams
- Sharpen R&R with Statement BU on allocation veto, collaboration distribution input
- Establish a global support function for the Influencer A/C plans by category delivering the enablers for market and account success
- Ensure and encourage best practice transfer across regions and across the different BU divisions in the respective channels of Fashion and Sport Specialty
- Create and implement the short, medium and long term commercial strategies for the Global Specialty customer portfolio
Distributor Sales
- Manage the sell in process and agree on sell out support. Ensure formalization of the agreements by signing off the account/distributor.
- Negotiate and implement commercial terms (e.g.: Trade Investments) according to the respective Global WHS policy
- Ensure optimal distribution of adidas Group
Team & Culture
- Execute against an efficient and effective organizational structure per company blueprint
- Regularly identify and develop talents, create realistic succession scenarios leveraging the company aligned processes
- Act as a role model in compliance with the relevant laws and regulations as well as the adidas Fair Play Code of Conduct and other internal policies
- To manage, recruit for and develop the global specialty organization to achieve all relevant targets
KEY RELATIONSHIPS
- All top Fashion influencer accounts
- Global BU and Market management team
- Global and Markets Managing and Sales Directors
- Marketplace team
- Digital WHS Excellence team
- WHS Strategy
- Business Development
- Global and Market Head of Sales Coordination; Sales Development
- Global and Market Brand Activation Directors and Sports Marketing Leaders
KNOWLEDGE, SKILLS AND ABILITIES
- Proven track record of successfully managing cross-functional projects, ideally with Marketing, Sales or Operations experience
- Ability to think strategically, anticipate and define problems, synthesize complex data and develop innovative solutions, but at the same time also strong in executing
- Proven project management skills
- High degree of commercial and business acumen
- Strong communication (both written and verbal) and facilitation (small and large groups) skills. High personal impact and high communication skills.
- Ability to deliver effective and persuasive presentations on complex topics to diverse audiences
- Ability to manage through change, make decisions and act comfortably with risk and uncertainty
- Ability/proven track record of P&L management.
- Negotiation skills, composure and representation abilities
- Strong Team Player with proven ability to work cross functionally to achieve goals and objectives
- Strong interpersonal skills (e.g. communication, collaboration)
- Fluent in written and spoken English is a must
REQUISITE EDUCATION AND EXPERIENCE / MINIMUM QUALIFICATIONS
Minimum 12+ years of sales/marketing experience within global matrix organization
Preferable experience in the wholesale sports and/or apparel industry, luxury fashion industry or in other consumer goods
Min. 8+ years leadership experience successfully leading, managing and developing a team
Ideally experience in global & market roles
Relevant degree in Business, Economics, Marketing or related field
Equivalent combination of education and experience may be substituted for degree
adidas celebrates diversity, supports inclusiveness and encourages individual expression in our workplace. We do not tolerate the harassment or discrimination toward any of our applicants or employees. We are an equal opportunity employer.