Skill needed: B2C, AB Testing.
Employer: Leadtech
At Leadtech (), we’re looking for an experienced Senior Product Manager and leader to head one of our cross-functional product families — owning a bunch of mobile apps and steering the end-to-end product lifecycle. This is a leadership role that blends business ownership, strategic thinking, data literacy, and executional excellence. You’ll collaborate closely with growth, marketing, and product teams to drive outcomes that move the needle.Your Role & ResponsibilitiesIndustry Knowledge & ExpertiseHands-on experience with B2C mobile products (web experience is a plus).Strong familiarity with the mobile utilities market, trends, and user expectations.Clear business perspective on how user acquisition, growth, ASO, and marketing impact product success.Able to dissect and impact every stage of the product funnel.Solid understanding of attribution and web-to-app funnels.Confident with product analytics tools and frameworks.Experience working with subscription-based monetization model.Economic Results of the ProductOwn the economic performance of your product family.Define and track key metrics like LTV, CAC, conversion rates, retention, and subscription revenue.Focus on continuous growth and profitability, while balancing costs and long-term sustainability.Cross-functional LeadershipLead a cross-functional team (growth, marketing, UA, POs, designers) toward shared goals.Align multiple product streams under a single product family vision and strategy.Ensure strong communication, coordination, and stakeholder alignment.Collaborate closely with growth and user acquisition teams to drive acquisition and retention.Strategy & RoadmapDefine the mission, vision, and strategic roadmap for your product family.Prioritize initiatives by business impact and market opportunity.Align roadmap with acquisition, retention, and monetization goals.Define and monitor OKRs to ensure execution is tightly linked to strategy.Market UnderstandingStay close to market trends, competitors, and shifts in the mobile ecosystem.Position your product effectively, adapting its value proposition as the market evolves.Understand your product’s vertical and anticipate upcoming changes.Data & Decision-MakingDefine OKRs and success metrics to measure outcomes.Work with analytics teams to extract insights and make informed decisions.Drive a data-first culture, with a focus on growth, engagement, and revenue.User & Market ResearchLead product discovery efforts, applying both qualitative and quantitative research methods to uncover user needs, behaviors, and pain pointsWork closely with cross functional teams to plan and execute research activities that directly inform product direction, usability, and overall user experienceRequirementsWhat will make you stand out from the crowd:Product Expertise3+ years of experience managing B2C mobile apps (iOS/Android), ideally with subscriptions or in-app advertisingPractical experience working closely with Product Owners, Designers and Marketing specialists, with a solid grasp cross-functional team workflowsBe able to articulate data, business levers and cases to key stakeholdersGrowth & Marketing InsightSolid understanding of performance marketing principles and mobile growth mechanics (UA, ASO, retention, monetization).Experience collaborating with user acquisition teams, and attribution platforms to evaluate and optimize campaign impact.Able to analyze marketing performance, provide strategic feedback, and align growth efforts with product goals. Data & Analytics FluencyYou speak the language of data: retention curves, LTV models, churn, CAC, etc.Experience with tools like Amplitude, Firebase, or Google Analytics. Domain KnowledgeKnowledge of the mobile utility apps space.Deep understanding of utility mobile appsCurious about tech innovations — AI, APIs, automation — and their application to your product.Tech & ToolingJIRA, Confluence for team documentation and PRDs.Amplitude for product analytics.Firebase for A/B testing.Data.ai for market research and benchmarking.Figma for rapid prototyping and hypothesis validation.Leadership & CollaborationSkilled in cross-functional leadership, stakeholder alignment, and team communication.Able to translate business strategy into actionable product work.3+ years of experience managing or collaborating with cross-disciplinary teams.Strong organization and project coordination across squads.BenefitsGrowth and career developmentAt Leadtech, we prioritize your growth. Enjoy a flexible career path with personalized internal training and an annual budget for external learning opportunities.Work-Life balanceBenefit from a flexible schedule with flextime and the option of working full remote or from our Barcelona office. Enjoy free Friday afternoons with a 7-hour workday, plus a 35-hour workweek in July and August so you can savor summer!Comprehensive benefitsCompetitive salary, full-time permanent contract, and top-tier private health insurance (including dental and psychological services).25 days of vacation plus your birthday off, with flexible vacation options—no blackout days!Unique PerksIf you wish to come, in our office in Barcelona you’ll find it complete with free coffee, fresh fruit, snacks, a game room, and a rooftop terrace with stunning Mediterranean views.Additional benefits include ticket restaurant and nursery vouchers, paid directly from your gross salary.Join us in an environment where you’re free to innovate, learn, and grow alongside passionate professionals. At Leadtech, you’ll tackle exciting challenges and be part of a vibrant team dedicated to delivering exceptional user experiencesEqual Employment Opportunity EmployerLeadtech is an Equal Employment Opportunity (EEO) Employer, which means we encourage applications from people with different backgrounds, interests, and personal circumstances. Our team welcomes applicants regardless of their race, gender, age, religion, nationality, sexual orientation, and/or disabilities. All we need is your high energy, skills, and willingness to be part of a great project!LocationYou'll have the flexibility to choose whether you'd like to come to the office every day, from time to time, or work fully remote. We want you to find the best combination for you.If you prefer to be surrounded with amazing people, our exceptional office is in Barcelona's Blue Building, located right on the city's seafront. Besides our stunning views, you'll enjoy our office perks such as free fruit, snacks, and coffee and you'll also be able to take part in our Mario Kart and table tennis competitions.