Requirements: English
Company: TN Italy
Region: Rome , Lazio
DocPlanner ItalyLeading company in healthcare digital services, is seeking a Digital Marketing Specialist to join our Customer Marketing team. This role is pivotal in developing upsell processes for our customers.The candidate will be part of the global Customer Marketing team, working closely with both local and international Product Teams to deliver a comprehensive positive customer experience, fostering long-term relationships through marketing automation tools.Job DescriptionResponsibilities:Create, analyze, and optimize upsell/cross-sell processes at each stage of the Customer Journey.Collaborate with Customer Success Specialists to maximize customer satisfaction.Develop email campaigns, forms, landing pages, and other content for marketing automation.Coordinate with Customer Marketing specialists worldwide.QualificationsRequirements:Proven experience in creating upsell/cross-sell processes.Basic analytical skills (e.g., Excel).Basic graphic design skills (e.g., Canva, Photoshop).Native Italian speaker or full professional proficiency (C2).Proven ability to communicate in English (B2).Ability to meet deadlines and work with KPIs.Cross-cultural communication skills and adaptive thinking.Minimum 1 year of experience in Customer Marketing or Marketing.Based in Rome or willing to relocate (no full remote).Additional Skills:Knowledge of Hubspot & Salesforce.Basic video marketing skills (e.g., Powtoon).Experience with Beamer or other In-App Messaging tools.Additional InformationAttractive stock option plan.Opportunity to work in an international environment with colleagues from Warsaw, Barcelona, Istanbul, Brazil, and Mexico City.Note: Non-citizens may require a work permit. For more info, visit our Blog.Applicants should submit their applications via the ''Apply now'' button. Please do not include bank or payment details.#J-18808-Ljbffr