Our Company:
Were The Tour Guyyour inside connection to legendary experiences across Europe and the U.S. We design tours that go beyond the brochure, made for curious travelers who want to get more out of every trip.
Our mission? Simple: help people make more out of life through culture, storytelling, and incredible destinations. With a sharp eye for what travelers actually want, weve built a team of expert guides who know how to bring history to life and show you the good stuffwithout the crowds or the fluff.
We follow one rule: treat your vacation like wed want ours treated. That means unique, exclusive, and never cookie-cutter. From VIP Vatican access to market-to-table cooking classes in Paris, our tours are designed to be the thing you talk about when you get home.
Weve got stories to tell.
Role Overview:
Were hiring a full-time, Italy-based Content Specialist to support content creation across our product pages, blog, and email marketing. Youll work closely with the Product Marketing Manager to write, edit, and update content thats clear, engaging, and on-brand.
This is a junior-level role ideal for someone looking to grow their skills in content strategy, SEO, and e-commerce. Your words will help thousands of travelers plan their perfect trip by making our tours easy to understandand exciting to book.
Must be fluent in English and based in Italy.
Responsibilities:
Write and update product and category pages with accurate, engaging content
Edit, publish, and maintain content using WordPress
Assist with blog content creation and updates
Support email marketing campaigns by contributing copy and content ideas (via Klaviyo)
Apply basic SEO best practices (metadata, internal linking, clean URLs)
Collaborate with the Product Marketing Manager on product launches and content needs
Write short-form scripts or captions for social media, Reels, and other video content
Skills:
WordPress
Canva (or similar design tools)
Basic understanding of SEO principles
C1 level English fluency (written and spoken)
Experience with email marketing platforms (Klaviyo or similar)
Desired Experience:
1+ years writing for product or category pages in an e-commerce environment
1+ years using a CMS to publish and manage web content (WordPress preferred)
1+ years applying SEO best practices in digital content
1+ years editing web-based content for clarity, tone, and accuracy
Experience supporting content for product launches or seasonal promotions
Experience writing email content for marketing campaigns
Salary: TBD
Start Date: ASAP, but we understand some contracts can take some time.