Corporate Marketing Product Manager - Endocrinology

Saluggia , Piedmont, Italy

Type: n/a

Category: Marketing & Communications

Requirements: English
Company: DiaSorin
Region: Saluggia , Piedmont

Diasorin is a global leader in diagnostic solutions, pushing the boundaries of science and technology to create cutting-edge tools that improve healthcare worldwide. With a legacy spanning over 50 years, we''ve earned our reputation for excellence by developing innovative diagnostic assays and instruments that are trusted by healthcare providers around the world. Our broad offering of diagnostic tests and Licensed Technology solutions, made available thanks to ongoing investments in research, positions us as the player with the widest range of specialty solutions in the sector and identifies us as the "Diagnostics Specialist."

Why Join Diasorin?

• Impactful Work: When you join Diasorin, you become part of a team that''s dedicated to improving lives. Your contributions will directly impact patient care, making a meaningful difference in the world.
• Global Reach & Innovation: Our work transcends borders. Joining Diasorin means collaborating with colleagues from all over the world, expanding your horizons, and contributing to global healthcare solutions at the forefront of the diagnostic industry.

Diverse and Inclusive Culture: We believe in the strength of diversity, and our inclusive culture reflects this commitment. We value your unique perspective and offer a supportive, collaborative environment where everyone can thrive.

Join Our Team: If you''re passionate about innovation, diversity, and making a positive impact on healthcare, Diasorin is the place for you. We''re looking for passionate and talented individuals who are ready to embrace new challenges and drive healthcare solutions forward. Are you ready to be part of a dynamic team that''s shaping the future of diagnostics? Join Diasorin and become a catalyst for change in the world of healthcare. Apply today and be a part of our exciting journey toward a healthier, more connected world. Together, we can make an impact!

Job Scope

Under the direction of the Corporate Marketing Director, the Product Manager will be responsible for planning and execution of campaigns for growth of market share in all markets requested related to the product lines assigned. This role will also support the development of new assay projects carrying the voice of customers and KOLs.

Key Duties and Responsibilities

1. Develops and leads the marketing strategy for their franchises responsibility.
2. Leads the development of material and messaging to support the marketing strategy.
3. Track and monitor performance to ensure achievement of financial objectives.
4. Serves as the subject matter expert for the commercial teams and training programs.
5. Perform market research and analysis.
6. Competitive intelligence and positioning.
7. Market size and share positions.
8. Coordinate with product development teams in establishing design goals/product updates to ensure we deliver the right product based on customer needs.
9. Work with project leaders and technical staff to monitor development progress and obtain customer feedback as needed.
10. Participate in the marketing planning process (mid/ long term) through involvement in budgeting capital analyses and continuous improvement.
11. Other duties may be assigned based on department (as regulatory affair) or company business needs.

Education, Experience, and Qualifications

Bachelors degree in Science (Medicine, Biology or Biotechnology) or Marketing, PhD is preferred.

3+ years of IVD marketing experience with in-vitro Diagnostic products and experience managing the launch of at least 1 IVD Product.

Preferred:

• Marketing experience including preparation of product support materials, including technical and advertising content.
• Diagnostics sales experience.
• Project management experience.
• Laboratory experience (i.e. lab tech).

Excellent presentation skills and capability, both in preparation and delivery of information.

Track record of developing and maintaining excellent relationships with key stakeholders, both internal (i.e. Commercial Regional teams) and external (i.e. customers).

Demonstrates strong analytical, financial and technical competencies.

Experience in preparation of technical reports and product specification information.

Demonstrates ability to identify, plan and develop marketing campaigns based on strategic goals and initiatives.

Scientific background sufficient to understand/explain product characteristics.

Knowledge of regulatory environment in which products are sold and regulatory rules as they apply to regulatory agencies such as FDA and IVDR.

Knowledge of the IVD industry.

Multicultural skills and the ability to work effectively in diverse environments.

Native English speaker or high proficiency in English.

Proficiency in Ital

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