Requirements: English
Company: Avature
Region: Warsaw , Masovian Voivodeship
- Responsible for Lancôme skincare category for Polish Baltics markets building consumer knowledge and competitive analysis by Axe, Franchise, Product, working closely with the data insights team.
- Build brand equity and corresponding strategy for products categories, including pricing and distribution recommendation.
- Proposing and monitoring marketing mix strategies to build integrated and engaging consumer brand experiences (with growing focus on digital influencers).
- Implementing global communication materials and work closely with communication and engagement teams on local relevancy based on consumer and market profile.
- Develop the annual product plan addressing O+O principles leading to consumer recruitment and loyalty.
- Own the responsibility of forecasting for new launches, from competitor benchmarking to working closely with Supply Planning and Sales.
- Analyze performance, tracking ROI and working closely with finance on the profitability of products range.
- Manage given budget: follow price strategy profitability of the category, APs management.
We can't wait to meet you if you...
- Have at least 6 years of experience in Brand/Product management gained in a fast-paced environment (preferably FMCG), where power brands are part of your everyday work.
- Have passion, interest in and understanding of skincare category and/or luxury brand management environment.
- Are experienced in and have proven success in driving local relevancy for the brand especially in advocacy and digital area.
- Are experienced in leading data driven brands and have strong market data analytical skills.
- Are/have been working in an international environment and managing complexity is a part of your everyday work.
- Strong leadership skills and strategic thinking.
- Are a creative thinker, always looking for innovative ways to engage consumers, and enhance the brand experience.
- Being proactive and not afraid to challenge the status quo.
- Fluency in English and Polish.
We offer:
- Friendly and dynamic work atmosphere in diverse environment of the market beauty leader.
- Plenty of opportunities to grow cross-divisionally and functionally.
- New Activity Based Working sustainable office in the heart of the city.
- Dedicated Buddy from day one!
- Attractive benefit package including: sports card, private health care, life insurance, pension package and internal boutique with a discount, product allocations and many more.
- Share in profit.
- Community engaged in Sports and CSR activities.
We are open to candidates with disabilities.
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