Requirements: English
Company: AliExpress
Region: Milan , Lombardy
AliExpress is a global e-commerce platform that offersconsumers a wide selection of products at competitive prices. Weare dedicated to delivering an extraordinary shopping experiencewhile fostering brand loyalty and trust within our diverse customerbase. Job Summary: We are seeking a Social Media Senior Specialistto plan and manage impactful social channels marketing campaignsthat magnify AliExpress brand value proposition in Italy. Thisrole requires a fusion of creativity and analytical prowess, aimedat building brand awareness and trust social wisely.Responsibilities: Develop and implement social media/influencersstrategies that align with our brand positioning and marketingstrategies. Create original content and schedule postings toincrease account visibility and engagement. Monitor and analyzeperformance data of social media accounts to continuously optimizecontent and strategy. Source and develop influencers networkingcontinuously and work closely and innovativley with influencers tosupport brand and business growth. Collaborate with advertisingagencies and vendors to manage and improve social media advertisingcampaigns. Community management . Qualifications: At least 3years of experience in social media planning and accountmanagement. Proficiency in content trends, viral marketingmindset and mechanisms of operation on platforms such as Instagram,TikTok, and YouTube. Excellent creative thinking and contentcreation skills. Strong data analysis skills, with the ability toadjust strategies based on data insights. A proactive,results-focused approach, capable of driving initiatives forwardamidst uncertainty. Prior experience in e-commerce, retail, orFMCG sectors is highly advantageous. Candidates with substantialagency experience are also encouraged to apply. Ability to workindependently as well as closely with a team. Proficiency inItalian and English is a must. Chinese language skill is a plus butnot a prerequisite. BSc/BA in Marketing, Advertising or relatedfield.