LARDINI S.P.A., a leading company in the production and marketing of clothing (Fashion/LifeStyle Segment), is looking for an E-COMMERCE MANAGER to strengthen its team, who can support the consolidation and development of online sales, with a strategic vision, analytical skills and excellent project management. The ideal profile has a growth-oriented mindset and knows how to move in dynamic and constantly evolving environments.
Responsibilities
- Collaborate in the development and management of the online commercial and promotional plan in synergy with marketing and product teams.
- Coordinate e-commerce and omnichannel activities on marketplaces, ensuring consistency of catalog, pricing and promotions.
- Monitor digital channel performance: sales, traffic, conversion rate, marginality (first and second), AOV.
- Manage and update an operational GANTT for e-commerce channel activities, facilitating alignment between internal and external teams.
- Coordinate suppliers and departments involved in the project (development, adv, creative, logistics, customer service).
- Supervise Web Marketing and Advertising activities (Google, Meta, Email Marketing), in collaboration with external agencies and partners.
- Manage the online product catalog, ensuring updates consistent with stock, promotions and communication content (homepage, newsletter, social).
- Collaborate in the development of activities such as affiliation marketing and marketing automation, in a performance pespective.
- Provide analytical support to the buying & merchandising team to optimize the assortment based on seasonal data and sales results.
Qualifications
Familiarity with GANTT and project management tools (Notion, ClickUp, Monday, etc.)
- Knowledge of CRM, automation or tools such as Klaviyo / Mailchimp / ActiveCampaign
- Background or strong interest in the world of fashion, creativity and design.
What we offer
- Joining a young, creative, results-oriented team
- Real room for growth and visibility
- Possibility to collaborate with high-level figures in the various departments (fashion, marketing, product)
- Classification and RAL proportional with experience
The announcement is addressed to both sexes (Legislative Decree no. 198/2006) and in compliance with the provisions of art. 10 of Legislative Decree no. 276/2003"