Requirements: English
Company: AMILON
Region: Pavia , Lombardy
Amilon is the company that revolutionized the digital gift card market, introducing them first in Italy. With headquarters in Italy and offices in Poland and Spain, today we are not just a gift card reseller, but a Digital Value enabler operating in three strategic areas: Reselling, Processing and Media & Engagement.
Thanks to our proprietary technology and innovative approach, we transform gift cards into valuable tools for companies, retailers and brands, creating new opportunities for incentive, engagement and monetization.
Are you a data-driven marketer with a strong commercial mindset and a passion for turning digital channels into growth engines? Were looking for a Digital Product Marketing Specialist to lead the optimization of our e-commerce platforms, CRM systems, and lead generation channels across national and international markets. If you''re ready to make a tangible impact on sales and customer acquisition, this could be the right role for you.
Key Responsibilities
- Develop and execute product marketing strategies aimed at boosting sales and inbound lead generation.
- Manage and continuously improve digital assets: e-commerce, CRM systems, landing pages, and lead platforms.
- Increase the contribution of digital channels to become the main source of qualified leads and direct sales.
- Work closely with Sales to align on lead generation goals and ensure lead quality and conversion.
- Use data and performance analytics to monitor results and optimize digital initiatives.
- Launch and adapt digital product campaigns across Italy and international markets.
- Collaborate cross-functionally with Marketing, Digital, and CRM teams to ensure full channel integration.
- Stay updated on market trends and competitor activities to uncover new promotional opportunities.
Requirements
- 35 years of experience in product marketing, digital sales, or related areas.
- Strong sales-driven mindset, used to working with KPIs and lead generation goals.
- In-depth knowledge of e-commerce platforms, CRM systems, marketing automation, and lead gen tools.
- Experience using analytics tools like Google Analytics, CRM dashboards, and campaign reporting.
- Data-driven mindset and strong result orientation.
- Experience working in both national and international markets.
- Fluent in English, both written and spoken.
- Proactive, entrepreneurial, and comfortable in cross-functional team environments.
What we offer:
- A dynamic and fast-paced work environment.
- Direct ownership of digital performance and sales results.
- Real opportunities for career development across markets.
- A digital-first culture that values innovation, autonomy, and impact.
Are you the right person for this role? Apply now here on LinkedIn and join the Amilon team!