Requirements: English
Company: Applus+ Laboratories
Region: Cerdanyola del Valls , Catalonia
We are Applus+ Laboratories, the division of the Applus+ Group that provides testing, certification, and product development engineering services.
The Marketing Team provides transversal support to the entire division, both nationally and internationally. We are currently looking for a E-commerce Project Manager to join our team on a stable basis.
Goals
- Develop and enhance e-commerce platforms
- Improve web positioning and digital performance
- Increase lead generation and conversion rates
What you will do
- Develop and manage e-commerce platforms
- Improve the positioning of e-commerce sites and corporate websites
- Manage SEM campaigns, chatbot, and SEO strategies
- Oversee and enhance CRM systems and lead management processes
- Suggest and implement web and digital performance improvements
- Create and manage automation flows and email marketing campaigns
- Coordinate web development projects with IT
- Conduct market research and competitor analysis
- Produce and analyse marketing KPI dashboards and performance reports
- Engage with internal teams to optimise digital content publication
Requirements
- Bachelor''s degree in Digital Marketing, E-commerce, Business Administration or a related field
- At least 2 years of experience in digital marketing and e-commerce development
- Experience with digital marketing automation software
- Strong understanding of SEO best practices and tools
- Proficiency in PPC campaign management across platforms like Google and LinkedIn
- Knowledge of conversion rate optimization (CRO) techniques
- Familiarity with web development processes and project management
- Ability to create and manage automation flows and email marketing campaigns
- Ability to produce and interpret marketing KPI dashboards and performance reports
- Team player with strong motivation skills
- Excellent oral and written communication skills
- Excellent English communication and writing skills
We offer
- Full-time permanent contract
- Flexible working hours
- Flexible compensation plan (medical insurance, transportation, childcare and restaurants)
- Employees parking
- Canteen with reduced prices