Added: 2025-03-29 01:55.00
Updated: 2025-04-18 13:06.55

Trade Marketing Manager

Johannesburg, frica do Sul, Portugal

Type: n/a

Category: Other

Advertisement
Requirements: English
Company: Aspen Holdings
Region: Johannesburg, frica do Sul

OBJECTIVE:The incumbent will develop and ensure that brand marketing plans are put into trade strategies through the value chain including at the point of purchase.**MAIN DUTIES**:**FINANCIAL**:- Responsible for achieving the Sales Budget (Sales /Pricing)- Monitors Product Margins / Pricing / Sales & Sales Performance- Reviews value ,volume shares and Distribution targets against the score card**CORE FOCUS**:- Development and implementation of a channel strategy to optimize the for the business- Execution of business strategy through the alignment of Marketing, Channel, Customer and Operational team activities- Develop Channel and Customer Promotional Strategy- Development of Point of Purchase and route to market Strategy- Implementation and measuring of pricing strategy, promotional grid and promotional activity as per the agreed channel strategy- Manage the Trade Presenter and the detail input- Work with Key accounts and trade channel strategy to maximize category planogram and portfolio ranging standards- Analyze the listings and distribution gaps and action- Drives and develops cycle meetings and conference agenda- Responsible for aligning priorities between the trade marketing, sales and implementation leads- Develop and implement customer and shopper insight development- Lead the development of sales trade argument development, launch plans and investment matrix- Development of category plans for execution by the operational teams.- To develop company merchandising strategies to be used by the nutritionals division.- Identify growth opportunities within all national accounts.- Build key customer relationships through strategic alignment rather than operational alignment nationally.- Oversee the category management process.- Ensure all trade marketing initiatives has a positive effect on the divisional P&L.- Develop KPI metrics for all 3PL parties which has a positive effect on divisional P&L.- Manage and develop Trade Analyst and Customer Services functions.**Requirements**:**Skills**:- Excellent communication (verbal and written) skills- Results driven- Applies entrepreneurial and commercial thinking- Interpersonal skills**Attributes**:- Cross functional leadership- Positive approach and personality- Achievement Orientation : can do attitude- Commercial Orientation and acumen- Analytical and Learning Capability- Integrity- Teamwork and Co operation**Knowledge of**:- Microsoft Excel level 2 / intermediate- Qilkview system or SAP experience ( systems equivalent)**Aspen Competencies**:- Business acumen- Customer focused- Sense of Urgency- Problem solving- Networking and influencing- Attention to detail- Interpersonal awareness / empathy**Qualifications & Experience**:- B Com degree / degree with Marketing major or IMM, 3 year marketing diploma- Statistics Analysis an Advantage- At least 4 years experience within an FMCG company handling analysis and managing trade marketing activities- Preparation of presentations and dashboards- Ability to prepare graphs, pivots etc- Worked in a team environment, having to get information from others to take action.- Track record in managing cross-functional teams- Pharmaceutical experience is an advantagePreference will be given to previously disadvantaged groups. Suitably qualified applicants are invited to submit their CVs online on or before 05 October 2016. Please note that if you have not heard from the HR department within 30 days of this advert closing, your application has been unfortunately been unsuccessful.Internal Applications must be completed using an Aspen mailing address after having informed their direct line managers of their applicationWork LevelManagementTypePermanentSalaryMarket RelatedEE PositionNoLocationGauteng - JHB North
Advertisement
Click here to apply and get more details about this job!
It will open in a new tab.
Terms and Conditions - Webmaster - Privacy Policy