Added: 2025-12-22 13:40.06
Updated: 2025-12-23 03:05.27

Principal Data Analyst

Barcelona, Spain

Type: Games

Category: Data Analyst / Business Intelligence

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Skill needed: Tableau, SQL, Python.
Employer: Socialpoint

We are Socialpoint, a world-renowned mobile game studio proudly part of the Zynga & Take-Two Interactive family. We’re the creators of hits like Dragon City, Two Dots, Top Troops, and Monster Legends, loved by hundreds of millions of players around the globe.We craft the best social games, bringing joy from Barcelona to the world. Now, we want to bring the world to Barcelona! At Socialpoint, work and play intertwine seamlessly, and we celebrate the diversity that makes us stronger. No matter who you are or where you’re from, you’re welcome here. Join us for a future where making games is as thrilling as playing them!Position OverviewWe are looking to welcome yet another brilliant Principal Marketing Data Analyst into our Marketing Analytics team.As a Lead Data Analyst, you’ll be responsible for designing and driving high-impact analytics solutions—from developing advanced statistical frameworks to evaluate marketing performance, to building data pipelines that integrate third-party sources, to creating interactive tools that empower partner teams. These are just a few examples of the initiatives you’ll help lead and deliver end-to-end, playing a key role in shaping the technical direction of our analytics efforts. The demands on this team are constantly evolving with the needs of Socialpoint’s and Zynga’s dynamic marketing teams, so it is important that you be able to adapt and utilize your time efficiently.What You'll DoAct as a thought partner to marketing leaders, identifying opportunities for growth, efficiency, and innovation.Mentor junior analysts and help shape the analytics team’s culture and processes. Work with the Marketing and user Acquisition teams to provide insights into user behavior and answer key business questions.Visualize and communicate the results of your data analysis to senior stakeholders, making data driven recommendations that support key decisions.Apply statistical methodologies to evaluate performance and account for uncertainties in major initiatives.What You Bring: Demonstrated experience with some or all of the following: predictive modeling, statistics, experimental design, optimization, data visualizationUnderstanding of marketing metrics and KPIs, with experience in campaign optimization, Lifetime Value (LTV) modeling, and incrementality analysisStrong business acumen and domain knowledge in user acquisition, product marketing, and privacy frameworks like ATTStrong experience in SQL and Python; Adept in at least one visualization tool such as TableauStrong communication skills — you can explain complex data in simple, actionable termsA team player, you establish effective relationships to work with others for the winBonus Points:A genuine interest in people management and leadership developmentA fast learner, highly meticulous and proactive individualWhat's in it for you as a Socialpointer?Hybrid working model: we ask you to come to our Barcelona office at least 2 days per weekA generous 25 days of annual leave, plus public holidaysPrivate medical insurance for you and your family to keep your health bar fullDisability and life insuranceChoose from the latest iOS or Android device when you join (phone or tablet)Free language lessons in English, Spanish and CatalanSpotify Premium to add the perfect soundtrack to your adventureLegendary social events and parties to let off some steamTake-Two Interactive employee stock purchase plan (eligibility criteria applies)Professional development budget for skills trainingOnsite perks include:State of the art gym facilitiesFree breakfast, lunch, and specialty coffeeOnsite physiotherapist and hairdresser (no wallet needed!)The list goes on and on… so get your game on and apply now! Click “Apply” to level up and submit your application in English.We are proud to be an equal opportunity employer, which means we are committed to creating and celebrating diverse thoughts, cultures, and backgrounds throughout our organization. Employment with us is based on substantive ability, objective qualifications, and work ethic – not an individual’s race, creed, color, religion, sex or gender, gender identity or expression, sexual orientation, national origin or ancestry, alienage or citizenship status, physical or mental disability, pregnancy, age, genetic information, veteran status, marital status, status as a victim of domestic violence or sex offenses, reproductive health decision, or any other characteristics protected by applicable law.
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